In telling powerful stories, our NewCampus class host Laura Francois is uniting leaders in startups, nonprofits and governments to take collective action against climate change.
Laura, who is also the Co-Founder of The Spaceship, is on the mission to make sustainability an indispensable part of businesses. Laura believes in the influence that our shared love for stories can have over our beliefs, thoughts, and actions.
In her workshop titled “Persuasive Storytelling”, colearners can expect to learn practical storytelling tools and techniques for leaders to inspire others and drive change.
Storytelling will not only put yourself or your brand in better light, it can also be significantly more memorable than putting out facts about yourself or your company.
Your audience may not remember what you have said, but they will remember how you made them feel.
Stories are especially effective because:
In her workshop on persuasive storytelling, colearners will learn how to: